
HEINZ | Packet Billboard
—
Inflation has caused people to choose value meals at popular restaurant chains. This means people are eating breakfasts that are basic and tasteless. That’s why Heinz will create the first-of-its-kind billboards, headlines made from single-serve ketchup packages near the restaurants. So when someone receives their value meals, they can take the packets off billboards and spice up their morning.
CASE STUDY
OUT OF HOME
Just outside fast-food chains where people purchase value meals, we will set up billboards. The unique twist is that each message will be created using small packets from our new line of spicy ketchup.
We can also install billboards in other places that need condiments.
(festivals, gas stations, camping grounds, and more)
SOCIAL